When Nikhil Arora and Alejandro Velez graduated from UC Berkeley’s Haas School of Business last year, they thought they would become investment bankers.
Instead, they invested in themselves, becoming farmers whose innovative way of growing mushrooms ended up, well, mushrooming beyond their wildest dreams.
Now their small start-up company, Back to the Roots, produces about 500 pounds of fresh oyster mushrooms a week — all grown in recycled Peet’s coffee grounds (10,000 pounds a week of it to be exact).
It was during their last semester in school when Arora and Velez figured out it was possible to grow mushrooms this way.
Nurtured on the grounds of Peet’s fine brew, these mushrooms have won over the likes of Alice Waters of Chez Panisse and Bay Area Whole Foods stores, which sell them for upwards of $10.99 a pound.
This year, they also launched the “Easy to Grow Mushroom Garden” ($19.95), which allows folks to grow up to a pound of fresh oyster mushrooms at home in as little as 10 days. You get multiple crops from it, too. Just set it on a kitchen window sill and mist twice a day. Just think: a project to amaze the kids and a way to have fresh, gourmet mushrooms at your fingertips for cooking up delicious meals. The kits, which come complete with a mister and recycled coffee grounds, are available at Whole Foods markets.
Through the holidays, 5 percent of all sales from the kits will be donated to the Susan G. Komen Foundation for breast cancer awareness. It’s a cause near and dear to Velez, who is a cancer survivor.
Contest: One lucky Food Gal reader will get the chance to win a free kit. The contest is open to anyone in the United States. Deadline to enter is midnight PST Dec. 4. Winner will be announced Dec. 6.
How to win? Just tell me your most memorable experience with mushrooms — be it a dish you tasted for the first time or an adventure you had involving them in some way. The best answer will win the kit.
To get you started, here’s my own answer to that question:
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