First-time restaurateurs Marc Schechter and Danny Stoller may call themselves and their new San Francisco establishment, the Square Pie Guys.

Even if the pizza is actually rectangular. And even if the other items on the menu deserve top-billing, too, including Asian-style fried chicken wings that nearly steal the show.

Semantics aside, this Detroit-style pizza joint is already winning over fans and making repeat customers, even after being open just a month. On a recent Wednesday night, when I was invited in as a guest, the place was packed.

Detroit-style pizza was born in — where else — the Motor City. Originally, the thick-crust pizza was baked in industrial car parts trays. At Square Pie Guys, the pizzas are baked in deep rectangular pans.

Stoller hails from Seattle, where he cooked at such institutions as Tilth and Revel. Schechter worked his way though some of San Francisco’s finest pizza places, including Pizzahacker, Del Popolo, Casey’s, and Pizzeria Delfina.

“I’m a pizza nerd,” Schechter says proudly.

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